almost all women with reproductive diseases experience pain during sex.
For them, this pain is in proportion to the depth of penetration during a sexual encounter. So Durex created Rollplay. These depth control condoms come fit with built in latex bumpers that limit the amount of penetration able to happen so that women can be the ones to dictate what feels best for them. Our mission made this painful topic top of mind and got people to prioritize making pain-free sex a reality for all women while bringing awareness to womens reproductive health diseases.





Art Direction: Meg Platt & Emily Waters
Copywriting: Cat Zelenka